La Bricout
Digital Marketing Freelancer
Digital Marketer - Eye For Photography
Contract: Freelance
Period: March - June 2017
Company location: Atherton Tablelands, Australia
Context:
Eye For Photography is a self-employment business in Atherton Tablelands Australia. Vibeke Gargan, the founder, needed someone to implement a sustainable marketing strategy and guide her through the digital marketing process.
Execution:
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After an in-depth marketing survey I created pivotal marketing communication pieces including digital advertising efforts for the purpose of increasing sales. Administered all aspects of client communication strategies including lead generation, follow-up, and nurture.
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Accomplished targets of online sales by creating marketing programs, online content and messaging, driving customers to the company website.
Result:
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Suggested an offline and online partnership with one of the wedding suppliers of the area, improved the website efficiency and created a community with the other wedding suppliers.
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Successfully developed the company’s online visibility with social networking. In one week we were connected with future clients found via Facebook.